Our Mission

To empower Farmers to communicate the environmental impact and welfare standards of their product. Allowing consumers to make choices reflective of their values.

The number of smallholding farms is dropping, while large factory farms increase. FarmTrust aims to help smallholding farms reach a climate and welfare conscious consumer base. Allowing them to continue to care for the land and remain an integral part of their community and the fight against climate change.

The Need

Small, family-owned farms are becoming extinct as more and more land is bought up (or sold to) large corporations or removed from food production.

Larger corporations, while able to meet a need for easily accessible and cheap protein, are influenced by profit margins and shareholders far removed from the local community. The result is the modern factory farm machine that is so detrimental to animal welfare and the environment. It also means very little of the money a consumer pays in the supermarket goes to the farmer. The vast majority goes to packaging plants and the supermarket itself. https://www.nytimes.com/2021/12/27/business/beef-prices-cattle-ranchers.html

FarmTrust Chain

Utilizing QR Codes on product packaging consumers can be quickly informed of the product’s history, including environmental impact, welfare, and processing history. Providing traceability, transparency, and trust to the supply chain. Empowering farmers to speak and sell directly to consumers while ensuring high welfare and environmental stewardship consumers are looking for.

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